Shopee 推出年度首个虚拟交易会
While M***Es still comprise the majority of registered businesses in the country, a survey conducted by the Department of Trade & Industry (DTI) – Ecommerce Office in September 2020 showed that 73% of micro, small, and medium enterprises (M***E) still require assistance in digitizing their operations.
Shopee remains committed to helping M***Es transition to digital easily and seamlessly as it once again partners with the DTI to launch the #TatakPinoy Virtual Trade Fair on March 18-24. This initiative is in line with Shopee’s goal to provide local M***Es with the support that they need to grow their businesses online.
Through the week-long virtual trade fair, Shopee users will be able to discover and purchase Filipino-made essentials from a variety of shops ranging from snack food, health & beauty, groceries and pet stores, fashion, and more, at discounted rates. This year’s #TatakPinoy Virtual Trade Fair will feature a diverse range of local sellers from Luzon, Visayas, and Mindanao. This is among Shopee’s many initiatives to empower local businesses to shift online and encourage users to support them. Alongside these virtual trade fairs, sellers are also provided with different marketing tools, training, and initiatives to help them maximize their businesses’ growth on the platform such as Shopee University Summit, where local M***Es can learn ways to drive their business growth from industry speakers and leaders.
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The virtual trade fair will also feature products from beloved Filipino brands such as Splash Personal Care, Zenutrients, Go Natural, Ever Bilena, San Miguel Foods, EQ, Lifeline Clothing, Sweetbaby, and Tala by Kyla.
DTI’s Bureau of Domestic Trade Promotion Director Marievic Bonoan says, “Being able to provide our local M***Es with opportunities for growth and development is one of our top priorities at the DTI. We understand the important role e-commerce platforms, like Shopee, play in creating a seamless digital transition for M***Es. Through initiatives like the #TatakPinoy Virtual Trade Fair, we believe that we can help these businesses maximize their full potential and make the digital transition smoother.”
Shopee Philippines Director Martin Yu says, “Supporting M***Es is at the very core of what we do. We are deeply committed to creating more opportunities to help our local businesses adapt and thrive in the e-commerce industry through initiatives like our #TatakPinoy Virtual Trade Fair. We look forward to this opportunity to once again help our sellers in their e-commerce journey, and also allow our users to support these community-owned businesses.”
Aside from the wide range of products available at the #TatakPinoy Virtual Trade Fair, Shopee users will also enjoy ShopeePay vouchers for 20% off with a minimum purchase of P300, valid on all #TatakPinoy: Virtual Trade Fair items.
虽然 M***E 仍占该国注册企业的大部分，但贸易和工业部 (DTI) – 电子商务办公室于 2020 年 9 月进行的一项调查显示，73% 的微型、小型和中型企业 (M***E) 仍需要帮助在数字化他们的操作。
Shopee 仍然致力于帮助 M***E 轻松无缝地过渡到数字化，因为它再次与 DTI 合作，于 3 月 18 日至 24 日推出#TatakPinoy 虚拟贸易展览会。该计划符合 Shopee 的目标，即为当地 M***E 提供在线发展业务所需的支持。
通过为期一周的虚拟交易会，Shopee 用户将能够以折扣价从各种商店发现和购买菲律宾制造的必需品，包括休闲食品、健康和美容、杂货和宠物店、时装店等。今年的#TatakPinoy 虚拟贸易展览会将邀请来自吕宋岛、米沙鄢群岛和棉兰老岛的各种本地卖家。这是 Shopee 的众多举措之一，旨在使本地企业能够在线转移并鼓励用户支持他们。除了这些虚拟交易会，卖家还获得了不同的营销工具、培训和举措，以帮助他们在 Shopee University Summit 等平台上最大限度地实现业务增长，当地 M***E 可以从行业演讲者那里学习推动业务增长的方法和领导。
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虚拟交易会还将展出深受喜爱的菲律宾品牌的产品，如 Splash Personal Care、Zenutrients、Go Natural、Ever Bilena、San Miguel Foods、EQ、Lifeline Clothing、Sweetbaby 和 Kyla 的 Tala。
DTI 国内贸易促进局局长 Marievic Bonoan 说：“能够为我们当地的 M***E 提供增长和发展机会是我们在 DTI 的首要任务之一。我们了解 Shopee 等电子商务平台在为 M***E 打造无缝数字化转型方面发挥的重要作用。通过#TatakPinoy Virtual Trade Fair 等举措，我们相信我们可以帮助这些企业最大限度地发挥其全部潜力，并使数字化转型更加顺畅。”
Shopee 菲律宾总监 Martin Yu 说：“支持 M***E 是我们工作的核心。我们致力于创造更多机会，通过我们的#TatakPinoy 虚拟贸易展览会等举措，帮助我们的本地企业适应电子商务行业并在其中蓬勃发展。我们期待有这个机会再次帮助我们的卖家进行电子商务之旅，并让我们的用户支持这些社区拥有的业务。”
除了#TatakPinoy Virtual Trade Fair 上提供的各种产品外，Shopee 用户还将享受 ShopeePay 优惠券，最低购买 P300 可享受 20% 的折扣，适用于所有 #TatakPinoy：Virtual Trade Fair 商品。
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